Be More Earth Conscious - what does that even mean?
For us, it is of course our brand but it is so much more than just our business. It is a way of life, a mindset. It’s the need to be more Earth Conscious for the greater good, for the health and happiness of our planet and everything living on it. It’s about understanding that small changes do matter. We may not be able to do it all, however, doing something opposed to nothing, is still the right way to go.
If every single one of us made just one change because of health or environmental reasons (and we believe these two things are connected) then collectively we may even make a big difference! It could be refusing to buy plastic bottled water or it could be refusing to buy that chemically laden beauty product. Whatever the choice, even one better choice for health and environmental reasons is a start.
Remember, being more green or health conscious is not an overnight fix or trendy fad and neither is it about living completely off grid in the wilderness or being a huge activist (although either of those choices are both admirable and totally cool), it’s just keeping it real and relative to our own daily lives whatever they may be and trying to be Earth Conscious within them.
Education and learning play a huge part and becoming more aware of what’s going on in the world around us and taking personal responsibility for the things that we can realistically change ourselves is ongoing work in progress.
Here at EC HQ, we are riding the life rollercoaster alongside you all and we realise that there will be those who just do not care or have opposing views. That matters not. Our choice is an Earth Conscious one. We take as much responsibility as we can for our health and happiness and know that everything is connected and the choices we make can and will ultimately come back and bite us on the bottom if we don’t take care of them.