The Earth Conscious Way / All Good

Changing Habits - Anyone ditched the Antiperspirant?

Changing Habits - Anyone ditched the Antiperspirant?

Angela Manton founder of Earth Conscious Isle of Wight

We've been reading reports lately of the changing habits in the UK - There's rumours that people are ditching the anti-perspirant, and trying alternative, more sustainable, natural solutions? Lockdown may have changed some of our personal daily routines as we discover we need less of some of the things we would normally rely on. Deodorant is an example, have you been applying less as you are less active?  Are we wearing our clothes for more than one day and washing them less? Are we showering and bathing less with the lack of need to get dressed up to go out, socialising, or into the office, usual place of work? 

Angela, founder of Earth Conscious writes:

As a natural deodorant brand owner, coupled with my confidence of someone who hasn’t worn a spray or roll-on of antiperspirant in many years, Lockdown hasn’t personally changed my deodorant wearing habits. Years of experience using our natural deodorant means I am generally down to as minimal application as possible. One pea-sized application every 24 hours regardless of whether I’ve taken a shower or not, does the job. Honestly, I may even forget (or don’t bother) to apply which is really not a great advertisement for a deodorant brand owner but this seems par for the course as you move away from those rituals of spraying! Less is more.

Bare Bare Unpackaged Deodorant

However, sweat happens!

I find it happens less if I’m wearing loose cotton clothing opposed to synthetic fleeces/sportswear. It happens more through exercise and the odd hot day in the UK. But in general it happens far less than it ever did when I was a girl about town in a shirt and jacket choosing the choking spray.


Ditching the antiperspirant is possible but we still need to ensure our bodies are clean and fresh to help prevent build up of bacteria and therefore the need to over wash our clothes.

It's not the sweat that smells

It’s not the sweat that smells, it’s the bacteria on our skin (which will inevitably get on to our clothing) that smells. If we allow our clothes to get smelly (and they will the longer you leave them - think the smell of clothes in a laundry basket after a few days), we will need to wash them more frequently.

How much water is used in a single wash, what about the impact of the detergent or the energy used if we have to wash our clothes more frequently simply because we haven’t washed ourselves or used a product that will help minimise bacterial build up? Even washing just in our armpit area would help (there are over 300 types of bacteria in that area alone).


Wearing a deodorant that acts as an antibacterial will help. The natural ingredients have their own antibacterial and antifungal properties working to keep your armpits free from bacteria build up whilst smelling fresh at the same time. 

We asked Wendy Graham, one of our customers, how she'd been getting on since making the switch. Here's what she had to say:

Earth Conscious Customer Review

"As someone who loves anything active and works as a personal trainer, finding a natural vegan friendly deodorant that actually worked was super important! Earth Conscious ticks all the boxes and I rave about it to my friends, family and clients! 

Not only were no animals harmed in its production, it's aluminium free, paraban free and carcinogen free; it's easy to forget that the human body's largest organ is the skin, so it really matters what goes on it! All the ingredients here are natural yet still prevent body odour- believe me when I say I've tested it to its full potential! Plus no white marks on any of your clothing.

I also love that it’s super eco friendly too! All the packaging is recyclable and biodegradable, plus the best bit is it lasts ages!! My previous Earth Conscious stick lasted well over a year, whereas other brands, I had been replacing every few months, so it's very budget friendly too! 

When I said I've tested it to its full potential I meant it, my day is action-packed; A cycle commute, client sessions, teaching classes and my own training, but my pits still smell like a spearmint (my fave scent!!) When I get home! 10000% recommended!"

 A big thank you to Wendy (find Wendy over on instagram) and remember in your new-found confidence of ditching the antiperspirant , if you do forget and then get a reminder through smell, just grab for your Earth Conscious deodorant which will deodorise immediately until you can next make it to the shower!  

Angela Manton, founder of Earth Conscious.
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Lets Talk About Sweat

Lets Talk About Sweat

Given we make an Earth Conscious 100% Natural Deodorant, sweat and body odour are two topics that interest us; so lets talk about sweat.

It’s not sweat that smells

To be clear, sweat doesn’t smell. The bacteria on our skin is what makes the smell as it breaks down the acid secreted through sweat. There are around 300 different species of bacteria existing in our armpits alone and certain types thrive in different conditions. Micro-coccus, for example, which can be found on human skin transforms the compounds in sweat into the unpleasant odour we know as BO.

You may notice that when you become sweaty say from exercising, it’s not actually whilst you are sweating that you get the smell of Body Odour. The smell comes at the point where the sweat has dried and the bacteria on your armpits combine to give off the strong scent of Body Odour. 

The Earth Conscious Natural Deodorant serves as an Antibacterial Deodorant. The unique natural formula coupled with the antibacterial and anti-fungal qualities of the ingredients such as coconut oil and sodium bicarbonate mean that your armpits can stay bacteria free all day whilst smelling fresh too.

The Earth Conscious Natural Deodorant is not an antiperspirant and we do not wish to encourage use of antiperspirants - we believe sweating is a natural and important part bodily process. Choosing a natural deodorant is a healthier option for both your body and the environment.

 

If you want maximum results from wearing natural deodorants then keeping clean is a priority although the Earth Conscious Natural Deodorant will deodorise if you’ve already worked up a bit of a funk and does make for an ideal deodorant for travel, camping and festivals.

What's your clothing made from?

The clothing that you wear is also key to maximum success. A recent BBC documentary disclosed that the clothing we wear mixed with bacteria will also affect how much we smell. Micro-coccus bacteria likes the synthetic fabric environment, so if you’re opting for the stay dry kind of gym gear, although the fabric will keep you dry it is more susceptible to the rancid smell of Body Odour.

Sticking to natural cotton fabrics will help you stay fresh. If you do choose to wear synthetic fabrics (and lets be honest sometimes they are more practical) then be sure to keep washing them. The fact is the nasty smell will just increase the longer you leave them without washing the sweat and bacteria off.

 

Therefore, if staying fresh and sweet smelling is your preference but you still want to make a healthy and green choice by using a natural deodorant, then choosing natural cotton fabrics too would be the way to go not the stay dry sports clothing. The same would apply for everyday clothing too - opt for natural fabrics not synthetics.

It’s all about the natural it seems!
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Follow us on social media, usual places: instagram, twitter and facebook.

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